Research Summary: RCN Research with AAPI Communities (2018-2022)

The Asian American Pacific Islander (AAPI) population is incredibly diverse, complex, and powerful. AAPI communities have played an integral role in American history since its earliest days, and yet they are among some of the most politically underrepresented populations in the country.

While there is much left to learn about what words resonate with which AAPI voters, we know that messages rooted in the Race Class Narrative (RCN) messaging framework work. 

This research summary takes a look at what we’ve learned between 2018 and 2022 about how to most effectively mobilize AAPI communities from agreement to action.