Winning With The Race Class Narrative

A Proven Framework For Progressive Victories

The Race Class Narrative (RCN) – and the complementary and still-developing Race Class Gender Narrative (RCGN), is a proven messaging and organizing framework that weaves together race, class, and gender, advances our progressive worldview, and counters right-wing divide and conquer politics. The framework builds cross-racial solidarity, fueling desire for a government that serves us all and linking shared economic prosperity directly to racial and gender justice. Research consistently shows that speaking affirmatively about races and genders strengthens our ability to mobilize our base and persuade the middle, allowing us to challenge our opposition’s hold on susceptible voters.